BESPOKE WEB DESIGN
We believe that good web design should feel almost invisible and that the pages load quickly, the message is immediately clear and obvious and that the people arriving from search engines understand where they are and what the next step is.
This all sounds simple, but getting there takes dedication and effort. We think about the structure, the content hierarchy, the user journey and the technology all together as one.
From our Surrey studio, we create websites for founders, growing businesses and brands that want to turn more of their traffic into something tangible like more enquiries, more sign ups, great retention and stronger customer relationships.
Designing a Digital Presence That Drives Growth
What Success Looks Like
For us, success is what happens because of the new website is live. We believe that a stronger digital presence should grow the business in ways that are measurable in business growth.
Problems We Solve
If people are finding your website but not taking the actions you want them to by not coming back or not understanding why they should choose you.
We optimise
We track search visibility, user engagement and your conversion rates so that we can analyse that data for opportunities to improve performance and keep your site aligned with your business goals.
Select projects from our digital marketing agency
INVICTUS GAMES
Digital Case for Support microsite
ORBUS SOFTWARE
Design system and component library
CLEARSTONE ENERGY
Website for a low-carbon pioneer
OUR CONTENT MANAGEMENT SYSTEMS
WordPress
Still the most flexible CMS out there for small business owners. Easy to update, loads of plugins, and room to grow when you bespoke websites.
WordPress AgencyWebflow
Quick to launch and easy to work with, its perfect for marketing teams andweb designers that need to control brand development with their creativity without website development.
WebflowSiteFinity
Built for enterprise teams and complexity, it handles multiple language, custom integrations and content approvals.
SitefinityBespoke
When nothing off-the-shelf quite fits, we build it. CMS platforms with bespoke design and custom functionality built the way you run to your business or Saas platform.
BespokeShopify
The option of choice for those that want to spin up an e commerce store and start selling in your own style and branding.
ShopifyWooCommerce
If you already have a WordPress site and want to add a store then Woocommerce is the natural fit
WooCommerceBespoke websites for local businesses
What We Build
Most of our web design services in Surrey projects fall into a few types:
Marketing websites: For local and growing businesses that need leads or sales with creative design, great content and focused on converting for them
E-commerce platforms: When you need a start a store thats looks visually great, showcases your products and the user experience feels natural to your customers.
Enterprise & multilingual sites: For larger teams and global brands we build websites that can handle multiple languages, content workflows and handle editors in multiple regions.
Customer portals & dashboards: These are platform where customers log in, check on progress, update their details and get what they need without chasing your support team.
Headless or custom CMS builds: For teams that need the ultimate in control and flexibility. We separate the CMS from the front end to increase page load times or customise any workflow
OUR DIGITAL AGENCY DESIGN PROCESS
How We Deliver It
Start with purpose: Our web designers get clear on what the site needs to do, who it’s for, what are looking for and what do we need them to do. This then becomes the anchor for every design and tech choice that follows.
Design with intent: At our web design agency, we take time to shape the messaging the user journeys and creative look and feel ensuring our visitors see what they want, go where we want and perform the actions we designed for them.
Build it right: Whether it’s WordPress, Shopify, or something headless we approach website design in the same way, reusable code that easy to update and maintain and wont break when the CMS platforms release their next update.
Refine with proof: his is where we get to watch real users behaviour, where did they get stuck, what did they gravitate towards and what can learn to improve the improve the business success metrics.
WHAT OUR DIGITAL AGENCY BELIEVES
Our Point of View
We believe that great web work lives in the strategic web design craft you don’t see, its in the clear type and hierarchy as people now scan the pages quickly, its about forms that forgive your mistakes with error handling and empty state message that guide you, Its about copy and content that answers your question and also the next one.
Why do we believe this makes a good digital strategy? We have seen this reduce support tickets, shorten sales cycles and generate more leads or sign-ups at a higher conversion rate.
This is what we do from our offices in Surrey, for small and medium sized businesses. We design for real user behaviour uniquely crafted to convert visitors and drive your business forward.
FAQs
Questions were asked before we are hired
How do you scope a web project?
We always start with an initial consultation to understand what you are trying to change, who the site is for and what is need to get your business online. From there we like to map out the content, and bespoke functionality, third party integrations and any technical standards or requirements before putting together a scope of work. We have found that by following our proved methodology everyone understands the whole process before design begins, while still leaving enough room for ideas to evolve as we learn more.
What makes a site convert?
There is rarely one silver bullit here. Effective web design should be judged on how easy it is for people to understand what you offer and trust what they are seeing and know what to do next. Our web designers look at all the fine details including brand messaging, content hierarchy, user journeys and calls to action to create engaging experiences with an intuitive navigation
How long does a web design project take?
This really depends on what we are building as a straightforward brand marketing website may take six to eight weeks, but larger design projects involving third party integrations, multilingual content or require multiple stakeholders naturally will take longer.
What’s included in your web design services?
This really depends on what the project needs rather selling every client into the same package. Our full range of digital services covers everything from digital strategy, Logo Design, UX design, content creation, brand development, web development, analytics and SEO.
Do you work with small businesses?
Yes, we work with small business, start ups and established brands. Sometimes we are helping small business owners create their first website, other times we are replacing something that has become a barrier to business growth. We shape the solution around the opportunity, budget and aspirations of the company.
Can you take on complex projects?
Yes absolutely and this is where our technical expertise shines. We often work on website projects that involve many third party integrations, have customer accounts, and use bespoke workflows with artificial intelligence alongside custom functionality. We can create a solution tailored around the way your company wants to operate rather than bending the business around the technology.
Can you fix or improve our existing website?
Absolutely this is what all web design agencies do. Sometimes you do not need a brand new website just to improve what is there. We always start by reviewing the websites structure, search rankings, content performance, UX and conversion data before suggesting the strategy. Sometime this leads to a redesign or technical changes or simply a series of smaller improvements that leave you with a great website without throwing away everything you already have.
How do you make sure a site works on mobile?
It was around 2018 that we first saw mobile traffic overtake desktop traffic, so today responsive design with a mobile first approach has to be the first item on the team sheet. We design all layouts, all interactions, all forms and content so they remain easy to use on a mobile device. A genuinely mobile friendly experience is about more than shrinking the desktop version; it means thinking about the touch, the stretch of a finger, the contents readability alongside what the use is most likely to need when they are on the move.
Do you only work in Surrey?
No not at all, whilst Surrey is our home and we work with plenty of local companies, our clients are based all across the UK and internationally. We collaborate remotely and have built digital experiences for teams in different countries and time zones. Being local is useful when someone wants to sit around a table with us, but geography has never limited the projects we can deliver or the people we can bring together.
What makes you different from other web designers?
We are founders and business owners ourselves and we know whats it’s like to spend our hard earned money, so we treat your budgets like they are ours, We have built and scaled agencies to sale and looking to work with like minded people and help their businesses grow. We dont stop when the hours run out we stop when the job is done. Our professional team will challenge any assumption, question each action and page and work closely with you to understand how to impact long term growth.
Do you offer hosting and support?
Yes we do. we look after hosting, maintenance, security, updates and ongoing support once the site is live. Many of our best relationships become long term partnerships, because launch is usually the point where you start learning what customers actually do.
How do we get started?
We try to keep this simple and ask you to reach out with a short description of what you are looking to achieve and your target audience. We will set up free workshop to talk about your vision in a little more detail, and to talk about your goals, your timelines and wants not working currently. From there, we’ll put together a simple plan, some ballpark costs and next steps. The rest is up to you as an ambitious business.
From the initial consultation right through to the launch, the Ronins team really showed unwavering creativity and technical expertise. They understood our vision and had the skills to bring it to life with a beautifully designed website.
Gerardo Serrador ORBUS SOFTWARE